DAM LA 2009 Speakers

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Keynote

Chuck Hurst

Vice President, Systems Development

Scripps Networks

Chuck Hurst is Vice President of Systems Development for Scripps Networks and serves as the company’s Media Asset Management (MAM) strategy architect, as well as heading the integration of Scripps Networks’ business and financial systems.

In addition to spending 12 years at Eastman Kodak focusing on Digital Asset Management (DAM), still and motion imaging and software development, Hurst previously held positions as the architect to implement a DAM system at Exxon Mobil’s consumer products packaging sector and as Vice President - Engineering and Operations with eMotion, where he helmed a start up focused on DAM for corporate marketing and advertisers. Hurst holds a Bachelors of Science degree in Electrical Engineering from the University of Minnesota.

Cheryl Besenjak

cbRights Consulting

Cheryl has been providing expert rights and permissions services since 1983 in the publishing and nonprofit worlds. She has spoken and trained on copyright throughout the US and is the author of Copyright Plain & Simple, published by Career Press. Cheryl enjoys the challenges new technologies have brought to the rights landscape especially with Digital Asset Management.

KC Blake

Director of Business Development

Entertainment Technology Center @ USC

KC Blake is the Director of Business Development at the Entertainment Technology Center at the University of Southern California (USC).

The ETC @ USC brings together senior executives from the entertainment, consumer electronics, technology, and services industries to solve problems related to the creation, distribution, and consumption of entertainment content.

KC leads the ongoing research efforts in the ETC’s Anytime/Anywhere Content Laboratory (AACL) and the new ETC 3D Lab. KC also co-chairs the ETC Metadata Working Group that brings together experts from the studios and film service providers to establish a set of best practices for distribution metadata creation and delivery.

Prior to joining the ETC, KC worked in content development both as a supervising sound designer on numerous feature films and as the producer of the animated DVD series Junior’s Giants. KC has a BS in Film from Brigham Young University and an MBA from the University of Southern California.

Linda Burman

President

L. A. Burman Associates

Linda Burman, President of L. A. Burman Associates, is an experienced practitioner who provides innovative, people-friendly, solutions to companies who are specifying, evaluating and implementing DAM systems and metadata/taxonomy strategies. Her clients include companies procuring/using DAM systems, standards associations, DAM system software vendors, and companies conducting corporate due diligence. Burman is the past president of the Content Management Professionals Association, co-author of Mastering XML Pro and founder and former chair of the IDEAlliance PRISM metadata Working Group, which she founded in 1999. She has also held senior marketing, technical, and product management positions at software and hardware companies including Apple Computer.

Dave Courtemanche

Production Designer

Arbonne International, LLC

Dave is the Production Supervisor for the Arbonne Creative Department. Prior to coming to Arbonne, Dave worked in the print and publishing industry for 16 years. For the past 2 ½ years at Arbonne, Dave’s goal as Production Supervisor has been to continually increase organization and efficiency. The Xinet DAM system has been a huge plus for his work and allows the creative department to manage, track and streamline their digital assets like never before.

Ryan Cox

Director of Product Management

Gracenote

Ryan Cox is a Director of Product Management at Gracenote, heading up the company’s Video and recommendation product lines. He helps architect the processes, systems, and business analysis modules that power Gracenote's Global Media Database. Cox also helps to shape Gracenote’s metadata management and delivery policies, including copyright and security considerations, licensing and royalty terms, platform specific limitations, and global support requirements.

Prior to Gracenote, Cox co-founded and launched The Independent in San Francisco, one of the country’s premiere small capacity music venues. He has an Audio Engineering degree from the Ex’pression College for Digital Arts in Emeryville, California, as well as enterprise software experience courtesy of stints at Ariba and Oracle.

Henrik de Gyor

Digital Asset Manager

K12 Inc.

Henrik de Gyor is currently the Digital Asset Manager at K12 Inc. (www.k12.com) in Virginia. K12 is a leading online education company. Henrik is in charge of the daily operations, future expansion and implementation of their DAM solution. Currently, K12 uses their DAM within product development, marketing, operations and subsidiaries. Prior to being at K12, Henrik was a staff photographer and photo editor working on newspapers, magazines and annual reports in the Washington DC area. Henrik was also an adjunct professor teaching core classes at the Corcoran College of Art and Design. Henrik blogs on a regular basis about DAM in the user and administrator perspective at http://anotherdamblog.wordpress.com

Lauren Dohr

Principal

MediaVerse Data Management

Lauren Dohr, Principal with MediaVerse Data Management, provides consulting services to the media industry and businesses with issues of getting the right info to the right people at the right time. Ms Dohr builds the bridges between people and data architecture, work flows and data governance and meets the practical challenges of putting content to work for business operations and business strategy. She translates the user’s perspective to the technology, not the other way around. A current projects builds an app for distributing video and other digital content via the iPhone. She worked with an internationally-renowned broadcast operation on web strategy and digital change management issues. Ms Dohr previously worked at Time, Inc., Lifetime Television and Random House and several highly-regarded non-profit organizations including Lincoln Center Institute. Based in New York City, Ms Dohr graduated from the University of Wisconsin-Madison and continues to feed her intense curiosity by pursuing learning both formally and informally.

Seth Earley

President

Earley & Associates

Seth has been implementing content management and knowledge management projects for over 12 years and has been in the technology field for 20 + years. He is founder of the Boston Knowledge Management Forum and co-author of Practical Knowledge Management from the IBM Press. He is former adjunct professor at Northeastern University, where he taught graduate courses in Knowledge Management Infrastructure and E Business Strategy.

Seth has developed search, content and knowledge strategies for global organizations and has developed underlying taxonomies for a diverse roster of Fortune 1000 companies. He is a popular speaker and workshop leader at conferences throughout North America speaking on intranet design, knowledge management, content management systems and strategy, taxonomy development and other related topics.

Cynthia Francis

CEO & Founder

Reality Digital

A serial entrepreneur, Cynthia Francis has extensive experience building and leading pioneering companies in digital media management and online media technologies. In 2003, after more than a decade of leadership in digital asset management, Cynthia co-founded Reality Digital where she shapes the company’s success as CEO. Previously, Cynthia served as Chief Operating Officer for the Content Group and Chief Marketing Officer/ VP of Business Development for eMotion, Inc. Both Content Group and eMotion provided large-scale digital media management solutions for enterprise customers. Early in her career, Cynthia held positions at Apple Computer and Eagle River Interactive. Cynthia is a frequent speaker at leading industry events, including OMMA, NAB, iMedia Summit, Digital Hollywood, Streaming Media and others. Ms. Francis holds two degrees from the University of California at Berkeley.

Karuana Gatimu

IT Project Manager & SharePoint Architect

Skechers USA Inc.

Karuana Gatimu is a technologist with 18 years of experience in the enterprise content management and business process space. She is the lead SharePoint Architect for Skechers USA, Inc., a global footwear manufacturer and is the Principle Enthusiast at her blog, SharePointStrategist.com. As Vice Chair of SPUGS.org, a non-profit organization dedicated to promoting SharePoint User Groups across the country, she collaborates with others in architecting solutions that meet business needs using SharePoint and other enterprise level applications. She is an AIIM certified Enterprise Content Management Practitioner, a contributing Guru at SharePointGovernance.org and a great cook in her spare time.

Christopher Grakal

Vice President, Photography/DAM

Turner Broadcasting System Inc.

Christopher Grakal is vice president of the Turner Broadcasting System, Inc. (TBS, Inc.) Image Management group. Grakal oversees day-to-day oversight of the company’s Image Management Production and Digital Asset Management areas, which provide traditional and digital photographic production, editing, research distribution, and archiving services to TBS, Inc. networks and businesses, including TBS, TNT, Turner Classic Movies, Cartoon Network, CNN, Turner Sports and TBS, Inc. Corporate. Grakal is also responsible for the TBS, Inc. photo archive of some 5 million images and works with representatives of other Time Warner-owned divisions on media asset management issues. Grakal joined TBS, Inc. in 2003 from sister company Warner Bros., where during his five-year tenure he managed the in-house department that services still photography for wide-ranging use by the Warner global sales force. Earlier in his career, Grakal served as associate producer and production manager on two 20th Television Productions syndicated shows: The Magic Hour, Magic Johnson’s daily talk program, and Fox After Breakfast. He is a member of the Directors Guild of America and the Photo Marketing Association.

Turner Broadcasting System, Inc., a Time Warner company, creates and programs branded news, entertainment, animation and young adult media environments on television and other platforms for consumers around the world.

Dianne Kennedy

VP of Media and Information Technologies

IDEAlliance

Mukul Krishna

Global Director, Digital Media

Frost & Sullivan

Mr. Krishna is widely recognized as an expert and thought leader in the Digital Media industry. Mr. Krishna is responsible for the global digital media practice at Frost & Sullivan. He has extensively written on, analyzed and managed projects within this space. Mr. Krishna is a regular speaker and panelist at industry conferences. He is widely quoted in the press with upwards of a couple of thousand quotes in major publications attributed to him, which include publications such as The Economist, The New York Times, Business Week and Forbes. Mr. Krishna is also on the executive board of editors of the International Journal of Digital Asset Management and has a regular column featured in the Document Magazine.

David Lipsey

Managing Director, Media and Entertainment Practice

FTI Consulting

David Lipsey is the Managing Director for FTI's Media and Entertainment practice, where he helps to lead FTI's diverse strategic consulting projects. David has 25 years of experience in the diversified media and entertainment sectors, including newspapers, trade, education and technical publishing, magazines, commercial printing, syndication services, cable, broadcast and studio work. He joined FTI in 2008 and is widely known as an innovative thought leader and speaker on contemporary content issues.

Dan McGraw

Managing Partner

Seven Dials Media

Dan McGraw is Founder/President of Seven Dials Media, a media workflow and DAM consultancy, and executive producer of "That DAM Show", a podcast on digital media and workflow management. Seven Dials helps agencies, production, post facilities, and fortune 1000 companies optimize their digital business process, develop strategies, and deploy best in breed technology. Previously Dan was Director of Strategic Development and Technology for Whitehouse Post, an international creative services facility. Dan also worked at Avid Technology for 5 years after a career as a television director, production manager and editor for broadcast and creative services companies.

Ian Michiels

Research Director

Aberdeen Group

Michiels is charged with the oversight and management of Aberdeen's fast-growing Customer Management research group with a focus on CRM, sales/marketing automation, marketing strategy, and emerging marketing technologies and practices. His personal research covers marketing automation, demand generation, marketing strategy, marketing asset management, and digital marketing. Michiels has a diverse background in creative and analytical marketing.

Before joining Aberdeen, Michiels held roles in marketing communications, product marketing, finance (supporting marketing with analytical modeling and measurement), and consulting. His professional experience includes Fortune 500 companies such as Compaq, HP, Applied Materials, and Hyperion Solutions. Michiels holds an MBA from Santa Clara University with concentrations in Marketing Management, Entrepreneurship, eCommerce, Leading People and Organizations, and Managing Innovation.

Michael Moon

President & CEO

Gistics

Executives worldwide recognize Michael Moon as a dynamic lecturer and leading authority on governance systems for managing global multichannel brands. Michael and his team advise international-brand corporations including Amway, Boeing, Disney, Gap, General Motors, FCB, Hallmark, Hasbro, Leo Burnett, Nokia, SanomaWSOY, TeliaSonera, Thomson Corporation, VF Corp, and Warner Bros. Michael's book, Firebrands: Building Brand Loyalty in the Internet Age, is available in 13 languages.

Tim Padilla

Executive Director - Digital Media Systems

Warner Bros. Technical Operations Inc.

Tim is responsible for technical aspects of the Digital End to End (DETE) project including encoding and transformation technologies, Solution Architecture and infrastructure. In his systems-based role, Tim has been deeply involved in The Studio's transformation from physical to digital distribution of content for the past 5 years. Tim is also responsible for the Media Asset Retrieval System (MARS), The Studio's enterprise digital asset management solution that catalogues, stores and distributes Ad/Pub assets for 30+ business units. Prior to DETE and MARS, Tim led implementations of Global ERP and enterprise financial reporting systems.

Scott Phelan

Vice President

Fox Filmed Entertainment

Scott Phelan serves as the Vice President of Information Technology at Fox Filmed Entertainment. In this role, Scott drives the digital asset management strategy for Fox’s film studio in partnership with the Theatrical, Home Entertainment, Television and Digital business functions. Scott is also responsible for the operation of Fox’s enterprise wide Esprit application. Scott began working in Digital Asset Management in 1998 through the selection and implementation of Universal Studios’ solution for unit photography and marketing collateral.

Stephanie Rose Ruff

Marketing Coordinator

Comcast Entertainment Group

Stephanie Ruff is a Regional Marketing Coordinator at Comcast. She obtained her undergraduate degree in Honors Marketing and International Business from DePaul University in 2007. Currently at Comcast, Stephanie is pioneering the usage of Microsoft® SharePoint as a marketing tool for the Marketing Communications group. She is setting the ground work for content and rights management of hundreds campaign materials created year round. In her previous position at Motorola as a Marketing Specialist within the Companion Products (cellular phone accessories) group, Stephanie worked in the trenches as the lead DAM administrator responsible for managing, protecting and distributing 3,000 brand assets including product and lifestyle photography and point of sales materials.

Dr. Damian Saccocio

VP, Solutions Marketing and Strategy

Open Text

Dr. Damian Saccocio focuses on the overall market positioning and strategy of Open Text’s applications for media management, web publishing, social media, and SaaS as key parts of the Open Text Enterprise Content Management (ECM) Suite. Damian’s long tenure and passionate interest in the interplay of content, technology, business, and public policy, has brought him experiences at a wide range of organizations from interactive TV start-ups like Hillcrest Labs through large interactive service providers like AOL (where he spent a decade) to his own digital media startup (Digital Shoeboxes) to non-profits like the National Academy of Sciences.

Damian's education includes a BS in Computer Engineering from The Ohio State University, an MS in Political Science from the Massachusetts Institute of Technology, and PhD in Management (Strategy and Technology) from Rensselaer Polytechnic Institute. Damian is also an adjunct professor at the Georgetown McDonough School of Management where he teaches Technology Strategy.

Jeff Sedlik

CEO

PLUS Coalition

Jeff Sedlik is the President and CEO of the PLUS Coalition (Picture Licensing Universal System). Sedlik is an authority on image licensing and metadata, and provides consulting and expert witness services to clients in the photography, design, advertising and publishing industries. A Professor at the Art Center College of Design, Sedlik teaches courses on copyright, business and technical topics. Sedlik was named 2007 Industry Advocate of the Year by the Advertising Photographers of America, PhotoMedia Photography Person of the Year in 2006, and 2005 Photography Industry Leader of the Year by the received International Photography Council of the United Nations.

Evan Shore

VP, Creative Systems Manager

Arnold Worldwide

Evan Shore is Vice President/Creative Systems Manager at Arnold Worldwide in Boston. As part of his responsibilities, he oversees the Digital Asset Management group and he has helped create internal and client-facing asset management solutions for their accounts which include Carnival Cruise Lines, Acushnet, Volvo, Citizens Bank and many more. Prior to his work at Arnold, Evan helped implement the first digital asset management solution at Hill Holliday in the mid 1990s.

Jeff Stevens

Vice President

Warner Bros. Digital Archives

Jeff Stevens serves as Vice President, Digital Archives, Warner Bros. Technical Operations. In this role, Stevens works closely with Warner Bros. theatrical, television and home entertainment groups to determine metadata standards and best practices. He is also responsible for content for the Studio's digital asset management system, MARS, and master data management tool, Metadata Service Bureau. Stevens began working in digital asset management in 2002 as Director of the Studio's Corporate Image Archive and Corporate Archive, where he served dual roles overseeing the company's digital and physical assets. He joined Warner Bros. in 1994 as Retail Operations Manager for Warner Bros. Consumer Products.

David Sugg

Director, Digital Media Systems

Warner Bros.

David is responsible for all technical as well as operational aspects of WB's MARS system, the Studio's enterprise DAM system. MARS serves as WB's central collection and distribution point for Ad/Pub related digital assets, serving 10 B2B and B2C portals, more than 30 business units and thousands of direct users, delivering millions of file downloads a year. Prior to managing MARS, David was heavily involved in the implementation and management of creative content delivery and management infrastructures.

Lilly Taylor

Creative Digital Assets Specialist

Joico Laboratories

Lilly Taylor began her career as a graphic artist working for high profile clients in the advertising and entertainment industries before settling on becoming a digital assets management specialist in 2002.

After her first DAM assignment at Amgen Bio-Tech, she was hired to single handedly organize all the creative assets for Disney Publishing within a years time frame. After that successful assignment, she was hired by Joico Laboratories. in 2007 where she introduced, implemented and currently operates a DAM system. While some of the other companies she worked for already had a DAM system in place Joico did not which was an exciting opportunity. It’s been very exciting to see first hand how a company is forever changed in the way they share assets globally by implementing and operating a DAM.

Having such a diverse industry background has enabled her to walk into new work environments and assess their challenges and needs. Lilly continues to be intrigued by the software and impressed by the growth of DAM specialists across the country and the industries they support.

Joel Warwick

Principal

JAW Consulting

Joel draws from 20 years of experience with media and publishing technology in his consulting practice. Over the last 10 years he has led teams developing content strategies, business cases, and in the design and implementation of content management and publishing systems with an emphasis on rich-media and digital asset management. He has worked for both end-use and technology vendor firms including: Adobe, Alticor/Amway, CanWest Global, Capps Digital/Publicis, ClearStory, Documentum/EMC, General Motors, Getty Images, Gistics, IBM, Infosys, Ingram Digital, Nokia, NorthPlains, OnStream Media, TeliaSonera, and Wamnet/Savvis.

Joel brings in-depth, hands-on knowledge to a broad range of work including business cases and ROI models, future state vision and roadmaps, content architecture, taxonomy and metadata design, legacy content migration, system architecture, technology vendor selection, project management, and interface, standards, organizational, and workflow design.

He holds a BS degree in Electronic Publishing and Imaging from Cal Poly, SLO, CA. He has worked in the production trenches as a pressman, camera operator, page assembler, and retoucher for various printing firms, color trade shops, and print brokerages. He is also an expert in color management at both at a workflow and software development level and has held product management positions at Pantone, Radius, X-Rite, and LightSource.

Jacob Nadal

Preservation Officer

UCLA Library

Jacob Nadal was appointed as the Preservation Officer for the UCLA Library in June of 2008. Mr. Nadal's training in digital and audio-visual preservation includes the Cornell Digital Preservation Management Workshop, the School for Scanning and the Saving Sound programs on preservation and digitization of audio collections. He has worked on digital preservation issues related to storage and migration with the digital library programs at Indiana University, The New York Public Library and the UCLA Library and co-chaired the Working Group that wrote that wrote the ALA’s definitions of digital preservation

Steve Simonian

Vice President of Software Development

Fox Networks Engineering and Operations

Since joining Fox in 2006, Steve has helped spearhead a number of digital media projects for Fox Network and Cable operations, including integrating digital content management into the Fox Sports workflow. He has also been instrumental in developing the digital media workflow for the new Speed Channel facilities in Charlotte which just launched earlier this year. Steve is also responsible for on-air software applications such as FoxBox sports clock and score graphics and ticker applications.

Prior to joining Fox, Steve spent 6 years in new media research and development at Disney Imagineering R&D where he helped lead the strategy toward a digital workflow in many of the media divisions. During Steve’s career, he has also spent time working for one of the early media asset management vendors and the aerospace industry developing mission critical applications.

Jennifer Griffith

Manager, Digital Asset Management

UPS

In her first 10 years at UPS as a video producer and director, Jennifer spearheaded the business case for a digital asset management system to centralize UPS' communications assets, including the increasing amount of tapeless video content.

In 2007, she was named the first Digital Asset Manager for UPS Communications. In her current role, she has: developed the digital asset management team, defined enterprise communications user requirements, redesigned the DAM system end-user interface, implemented a standard metadata schema, and overseen the growth of the asset repository from 1,500 to over 10,000 assets. She is now focusing her team's efforts on system integration with Public Relations, Advertising, and video content.

Jennifer has a BA in Journalism, Telecommunications from the University of Georgia.

Bill Rosenblatt

President

GiantSteps Media Technology Strategies

Bill Rosenblatt is president of GiantSteps Media Technology Strategies, a consulting firm whose clients include content providers and digital media technology companies. Bill bridges the gaps between business and technology in the digital media world. He brings content providers expertise in areas such as digital rights management, content management and distribution, cross-media strategy, and digital product strategy, and he provides technology vendors with market strategy, business development, and product management services.

Before founding GiantSteps in 2000, Bill was chief technology officer of Fathom, an Internet content and education company backed by Columbia University and other scholarly institutions. He has been a technology and new media executive at McGraw-Hill and Times Mirror Company, and he served as manager of strategic marketing for media and publishing at Sun Microsystems. He was also one of the architects of the Digital Object Identifier (DOI), a standard for online intellectual property identification.

Bill has a B.S.E. degree in Electrical Engineering and Computer Science from Princeton, an M.S. in Computer Science from the University of Massachusetts, and executive education from Harvard and University of Southern California business schools.

Graham Allan

Director, Technology Strategy

The Walt Disney Company

As Director, Technology Strategy, Graham oversees strategic technology initiatives that span the diverse digital media businesses and activities of The Walt Disney Company. He led the development of a company-wide media asset management strategy, including enterprise standards for metadata, taxonomy and nomenclature, and the deployment of systems to implement that strategy. Prior to this corporate role, Graham spent more than nine years leading digital infrastructure initiatives at Disney’s Animation division.

Seth Levenson

President

3 legged dog, inc.

Seth Levenson has been in information technology and software development for over 25 years. As president of 3 legged dog, inc., he leads the company’s three core business areas: consulting, custom software development and commercial application development, much of which is focused on the Entertainment and Advertising industries in the areas of: metadata/taxonomy, digital asset management, digital distribution and service oriented architecture. Recently, 3 legged dog, inc., launched its first iPhone application, EarthDrop. EarthDrop is also being developed for the Google Android and as a Facebook application. Prior to founding 3 legged dog, inc., Mr. Levenson was Group Director of Information Systems-West, leading IT strategy and operations at the ABC Television Network in Los Angeles.

David R. Price, PMP

Project Manager, Marketing & Sales Systems

Kaiser Permanente

David R. Price is a project manager at Kaiser Permanente. He's worked as a software developer and project manager in robotics and factory automation, but mostly in the telecommunications sector. He currently manages a digital asset management and workflow management system within a marketing group at Kaiser.

Steven Bushong

Senior Vice President, Marketing Operations

ABC Entertainment Group of The Walt Disney Company

Steven Bushong is senior vice president, Marketing Operations, ABC Entertainment Group of The Walt Disney Company.In this role, Steven leads the Marketing Operations and Production teams to create an environment where people, process and technology enable the Marketing Team to create and deliver industry leading on-air and off-air Campaigns for all of ABC Entertainment and Late Night Programs. As a member of the Marketing leadership team he also contributes to the strategic reflection and direction setting with diverse internal and external stakeholder groups.

Prior to this role, Steven held the role of VP Sourcing and Procurement where he led the Media Networks and Supply Chain & Operations Strategy teams. Steven began his career with Disney in 1991 with Disneyland Resort Paris and worked in a wide variety of international roles until he relocated with his family to the US in 2005. Before joining The Walt Disney Company, Mr. Bushong held positions in the healthcare, automotive, consulting and education industries and ran a small graphic design/publishing business.

Steven holds a BS Industrial Engineering from The University of Michigan and a MBA from Babson College. He lives in Los Angeles with his wife and two children. Outside of ABC, Steven is a photographer, tennis player and home chef.

Luc Dodinval

Manager, Content Management & Search Services

Allstate Insurance

Luc Dodinval is the Manager of Content Management & Search Services for Allstate Insurance. For the past six years, he has been responsible for the implementation of the digital asset management, web content management, enterprise search and taxonomy systems for Allstate.

Prior to Allstate, Dodinval worked for 16 years at Accenture where he was in charge of all technology serving the Global Knowledge Management group. Dodinval holds a Bachelors of Science degree in Business Administration & Finance from the State University of Liège (Belgium).

Christopher Zientek

Senior VP / Director of Asset Integration

Campbell-Ewald Advertising, member of the Interpublic Group of Companies

Chris Zientek is the SVP, Director of Content Integration at Campbell-Ewald. He is a veteran of "bleeding edge" technologies since the nascent transition of analog to digital in the creative world.

From a groundbreaking 3D stereoscopic CGI educational film for a new pharmaceutical product in 1985 to a 5 year stint as the creative director on chevy.com -everything in his career points to the application of content management as a predictive / pro-active tool to content development.

As the media world evolves or mutates in new and unexpected ways (social platforms / real time content delivery / globalization) he strongly sees asset management as the best methodology to justify revenue recovery and oversee media agnostic brand character across all consumer channels.